I help baby boomers turn decades of experience into predictable income with simple offers, digital products, coaching, and mini-courses.
On this page, you will find proof from real retired professionals and executives who used my playbooks to launch fast and earn from home, including an:
Each case study shows exactly how we packaged expertise, set pricing, built a light funnel, and reached buyers without ads.
If you want a practical path to monetize your knowledge in the next 90 days, start here, then book your free 15-minute Strategy Call.
Name: Linda Park, RN (Ret.)
Age: 66
Background: 38 years in hospital nursing, charge nurse, preceptor
Starting Point: No website, no list, zero products
Goal: Create a simple, low-stress income stream from home
Linda had decades of bedside wisdom, med lists, safe transfers, hospital discharge “gotchas,” but none of it was packaged for paying customers.
She was donating her expertise in Facebook groups while inflation picked her pocket.
Positioning: “Family Caregiver Coach helping adult children keep loved ones safe at home.”
Offer Stack (simple, proven, fast):
Mini-Course (core): Caregiver Quickstart — 8 bite-size videos + checklists. $39
1:1 Coaching (premium): 45-minute Zoom “Care Plan Tune-Up.” $150
Membership (recurring): Monthly Q&A + templates library. $19/mo
Lead Magnet: “7 Caregiver Mistakes Nurses See Every Day” (PDF, 6 pages)
Funnel: Opt-in → 10-lesson email course → mini-course → coaching upsell → membership invite
Stack of simple tools:
Gumroad (sell), ConvertKit (email), Calendly (booking), a one-page site (headline + proof + CTA).
No tech circus.
Week 1: Nail niche, offers, pricing, and titles. Draft lead magnet & landing page.
Week 2: Record mini-course on Zoom (one afternoon). Set up Gumroad, Calendly, and email sequence.
Week 3: Launch to warm networks (Facebook groups, church bulletin, HOA list, former colleagues).
Weeks 4–6: Add two partner shout-outs (local home-health + senior center newsletter). Iterate headlines and emails.
Revenue: $3,006
Mini-Course: 50 sales × $39 = $1,950
1:1 Coaching: 4 sessions × $150 = $600
Membership: 24 members × $19 = $456
Traffic: 820 visitors
Email Opt-ins: 236 (28.8%)
Mini-Course Conversion (from list): 21% purchased within 10 days
Time to First Dollar: Day 11
ROI: Paid back my fee in the first 21 days (and kept compounding)
One slice, not the whole pie. We solved an urgent, specific problem for caregivers—not “everything nursing.”
Proof beats polish. Cell-phone video + nurse credibility outperformed fancy production.
Stacked offers. Low-friction entry (mini-course), mid-ticket trust (coaching), recurring anchor (membership).
“Jer made me money before I finished perfecting anything. The plan was so simple I couldn’t overthink it and now the course pays my utilities every month.”
— Linda Park, RN (Ret.)
A $99 “Caregiver Weekend Workshop” (Zoom) to lift average order value
A partner referral loop with two geriatric clinics
A ‘Care Plan Templates’ upsell pack for $29 at checkout
If you’re a Boomer with real-world know-how, I’ll map your fastest path to $1K/month in 90 days (and yes, $3K+ is on the table).
I only take a few new clients each month to keep execution tight.
Book your free 15-minute Strategy Call. If you see the button, there’s still a slot.
