I’ve seen boomers stall because they try to cram 40 years of expertise into a single product.
Don’t.
Carve out one high-value lesson, like “how to negotiate a six-figure vendor contract” or “how to read a balance sheet in 10 minutes.”
Wrap that slice into a 20-page guide or 30-minute mini-course.
People pay more for laser-focused solutions than encyclopedias.
Skip the “build it and they will come” trap.
Platforms like Udemy, Skillshare, and Amazon Kindle already aggregate millions of impulse buyers.
Upload your guide, set a fair price, and let their algorithms fetch you students while you sleep.
Bonus: user reviews double as social proof without you begging friends for testimonials.
One product is a nice start; three creates momentum.
Pair your guide with a live Zoom Q&A and a private coaching slot.
Each tier serves a different urgency level and compounds your earnings.
The guide drives passive income, the Q&A nets mid-ticket cash, and coaching brings in premium dollars from clients who crave hands-on guidance.
Action (strong question)
What’s the single bite-sized lesson from your career that you could turn into a paid guide by next weekend, and why not start drafting it today?
