Below is a day-by-day outline for the 7-Day First Product Sprint that your VA/designer can turn into:
A PDF workbook
A simple course outline (7 modules, 7 days)
Daily checklists + templates
I’ll assume they’re coming into the Sprint with:
The Snapshot Workbook done
1 main idea chosen
A rough one-sentence offer
7-Day First Product Sprint
Working promise:
“In 7 focused days, you’ll turn one of your chosen ideas into a real product with a simple sales page and a way to take payment.”
Day 0 – Orientation (Pre-Work)
Goal: Show up prepared so Day 1 is not spent “catching up.”
What they do before Day 1:
Re-read their Snapshot Workbook output
Confirm:
Chosen idea
Who it helps
Problem it solves
Gather:
3–5 stories from their career related to this problem
Any existing materials: slides, checklists, SOPs, notes
Deliverables:
One chosen offer idea
One sentence: “This week I am building: ______”
You can present this as a short orientation video + 1-page checklist.
Day 1 – Position & Promise
Theme: Get brutally clear on who it’s for and what it promises.
Big goal for Day 1:
By the end of the day they have a sharp, believable “Who + Problem + Outcome” that everything else hangs on.
Components:
Refine the Who
“Who is the specific person this product is for?”
Prompt examples:
“New clinic managers in small medical practices”
“Boomer small business owners with 3–10 employees”
“Newly retired nurses starting consulting”
Define the Core Problem
One sentence in their customer’s language:
“I keep losing new staff before they hit 90 days.”
“I’m terrified I’ll mess up compliance and get fined.”
Craft the Product Promise
Use a template like:“In [time frame], you’ll go from [frustrating situation] to [clear outcome] without [big fear].”
Example:
“In 30 days, you’ll go from ‘winging it’ with new hires to running a simple onboarding system that keeps your best people.”
Name the Product (Good Enough Name)
Simple, descriptive, not cute:
“New Hire 90-Day Onboarding Playbook”
“Clinic Calm: Difficult Patient Conversation Scripts”
Day 1 Deliverables:
Final Who statement
Final Problem statement
Final Promise sentence
Working Product Name
Day 2 – Decide the Format & Scope
Theme: Make the product small enough to finish, big enough to be valuable.
Big goal for Day 2:
Decide exactly what kind of product this will be and what’s in / out.
Components:
Choose 1 Primary Format
From a short menu:Short guide / playbook (PDF)
Live or recorded workshop (60–90 minutes)
Checklist + template bundle
Starter toolkit (combo of the above, but still tight)
Define 3–5 Core Components
If it’s a playbook: 3–5 sections
If workshop: 3–5 segments
If bundle: 3–5 tools (checklist, SOP, template, script, etc.)
Set Constraints
Target time to deliver:
Readable in under 90 minutes, or
Watchable in under 90 minutes
“No extra modules.” If it doesn’t serve the Day 1 promise, it’s out.
Draft a Simple Table of Contents
Example for a guide:Section 1: Where most clinics lose new staff
Section 2: The 3-step onboarding rhythm
Section 3: First-week scripts and checklists
Section 4: How to run 30/60/90 day check-ins
Day 2 Deliverables:
Chosen product format
List of 3–5 core components
Draft Table of Contents / Section List
Day 3 – Outline the Content (Don’t Write It All)
Theme: Skeleton first, flesh later. No “write the whole book” trap.
Big goal for Day 3:
A tight outline with bullets for each section, not polished prose.
Components:
For Each Section / Component:
Create a mini-outline:Purpose of this section
3–7 bullet points they’ll cover (steps, ideas, examples)
Any stories they’ll tell (from their career)
Any tools that belong here (checklists, scripts, templates)
Use a Simple Prompt Pattern
For each section, answer:“What does the person not know yet?”
“What mistake are they currently making?”
“What new way of seeing this do I need to give them?”
“What do I want them to do differently after this section?”
Identify Where AI Can Help Draft
Mark sections with “AI can draft first pass.”
Mark sections where only they can write (stories, examples, unique know-how).
Day 3 Deliverables:
Fully filled outline for each section (bullets, not paragraphs)
Notes on where to use AI to draft vs. where they write personally
Day 4 – Build the Core Asset (MVP Version)
Theme: Create a usable Version 1. Ugly but complete.
Big goal for Day 4:
Finish a rough but complete first version of the product.
Components:
Draft Using the Outline
Use ChatGPT/AI to turn Day 3 bullets into paragraphs, then edit for voice.
Or record audio talking through the outline, then transcribe and clean.
Keep It Simple
One font, simple formatting.
Clear headings and bullet points.
No obsessive design polishing.
Create / Extract Tools
Turn steps into checklists.
Turn “do this like this” into templates or scripts.
Make sure the person can do something after using it.
Quick Internal Sanity Check
Answer:“Could my past self follow this and get value?”
“Is anything obviously missing for them to act?”
Day 4 Deliverables:
Draft Version 1 of the product (PDF draft, slide deck, or script/outline for the workshop)
Draft checklists/templates that go with it
Day 5 – Create a Simple Sales Page Skeleton
Theme: Sell it like an adult. No hype, just clarity.
Big goal for Day 5:
A functional, copy-complete sales page (or long-form checkout page).
Components:
Use a standard structure (your VA can turn this into Elementor sections):
Headline
“Turn [who’s] [pain] into [outcome] in [time]”
Subheadline
One sentence about who it’s for and what it does.
Problem Section
3–5 bullets describing their current frustration in their language.
Promise / Outcome Section
What life looks like “after” using your product.
What’s Inside / Module List
The 3–5 components from Day 2 written as benefits.
Who It’s For / Who It’s Not For
Filter and attract.
Price & Guarantee
Starter price (e.g., $49, $97, whatever makes sense for them)
Simple guarantee: “If you use it and it doesn’t help, email me.”
FAQ
3–5 basic questions (time, tech level, who it’s for, etc.)
Day 5 Deliverables:
Complete sales page copy in a doc (ready to hand to VA)
A clear product price and guarantee statement
Day 6 – Tech & Delivery Setup
Theme: Make it buyable and deliverable, not perfect.
Big goal for Day 6:
A working, end-to-end flow: sales page → payment → delivery.
Components:
Pick a Simple Payment Method
Gumroad, ThriveCart, WooCommerce, Stripe checkout link, etc.
One product, one price.
Upload or Connect the Product
PDF or zip folder.
Workshop link (Zoom, Loom, etc.) if it’s a live or recorded event.
Set Up Delivery
Automatic email with:
“Thank you”
Link to download / access
How to get support if stuck
Connect the Sales Page Button
“Get the [Product Name]” → direct to checkout.
Test the Whole Flow
Click from sales page to checkout.
Do a test purchase (or at least a test run through).
Confirm delivery email and links work.
Day 6 Deliverables:
Live checkout link
Live delivery email
Sales page button connected and tested
Day 7 – Launch & First 10 Eyeballs
Theme: Don’t wait for perfection. Put it in front of real humans.
Big goal for Day 7:
Get the product in front of at least 10 real people and collect early proof.
Components:
Send a Simple Launch Email
Template:Subject: “I built this for you” or “New: [Product Name]”
Body:
Acknowledge the problem.
Explain what you made and who it’s for.
Link to the sales page.
Post Once on One Platform
LinkedIn, Facebook, or email to a small personal list.
Keep it simple:
“Here’s the problem you have.”
“Here’s what I built.”
“Here’s the link.”
Invite 2–3 “Friendly Beta Buyers”
Former colleagues, clients, people who already trust them.
Offer:
A beta price or
Bonus (short call, extra template) in exchange for feedback/testimonial.
Collect First Feedback / Wins
Ask:
“What was most useful?”
“What was confusing?”
“Would you recommend this to someone like you?”
Day 7 Deliverables:
1 launch email sent
1 simple public post made
At least 10 real people have seen the sales page
At least 1–3 early buyers or testers (if possible)
Notes for “V1.1 improvements” based on feedback
Wrap-Up – What They Leave With
By the end of the 7-Day First Product Sprint, they should have:
A clearly positioned product (Who + Problem + Promise)
A real, usable asset (guide, workshop, toolkit, etc.)
A complete sales page with adult, no-hype copy
A working payment + delivery flow
Initial exposure to real humans and, ideally, at least a couple of real buyers
If you want, I can now:
Turn this into a workbook structure like we did for the Snapshot Workbook (with exercises and blanks), or
Draft the sales page copy for the 7-Day First Product Sprint so it slots neatly between the Snapshot Workbook and your AI Clone Launchpad.